Sarah Lutman

Sarah Lutman founded Lutman & Associates in March 2012 and since then has pursued a wide variety of projects both independently and with clients in cultural, public media, and philanthropic organizations. Her experience as an entrepreneur and innovator is well-documented in projects across these sectors in the Twin Cities as well as the Bay Area, where she spent her early career. For more information on Lutman’s background, work and volunteer experience, please visit her LinkedIn profile.


Anika Fajardo, Associate

Anika Fajardo is a writer, editor, teacher, and former academic librarian. She has a Master's in Library and Information Science and is passionate about connecting people and information whether on the printed page, online, or via emerging platforms. See more about her background and experience on her LinkedIn profile.



Jessica Fiala, Associate

Jessica Fiala joined Lutman & Associates in December 2012 and works on research, writing, and planning our firm's work. Her interdisciplinary Master’s degree focused on Museum Studies and she continues to research, write, and present work in the areas of Museum Studies and Performance Studies. Jessica is also a performing artist and company member of Ragamala Dance. To learn more about her background, experience, and volunteer work, visit her LinkedIn profile.


Shawn McConneloug, Associate

Shawn joined Lutman & Associates in 2014 working primarily in the areas of group facilitation, planning, and development support. She is cofounder of The Gymnasium, a consortium of creative risk takers from in and outside the arts, and of Gym T(h)inking a highly creative approach to idea generation. She holds a self- designed degree in Interdisciplinary Performance and Neuroscience; her research passions include embodied cognition and the neural foundations of creativity. To learn more about Shawn’s background and experience you can visit her Linked In profile or The Gymnasium.




What we're reading:

The Art of Relevance

Nina Simon leads the Santa Cruz Museum of Art and History and writes the blog, Museum 2.0

In her new book, The Art of Relevance, Simon explores the ways mission-driven organizations can matter more to more people. The book is built on examples from Simon's own organization and from libraries, museums, and arts groups in the U.S. and abroad. It's as much a manifesto on behalf of the opportunities that await organizations that are able to unlock the potential for relevance, as it is a handbook of practical, "how to" information for organizations that need help creating a path. You'll want to read this book, but also keep it on your bookshelf to pick up whenever you're short of ideas or inspiration.

Buy a copy and see for yourself.


Recent collaborators


Jessica Clark
Dot Connector Studio

59 Productions

Christine Dwyer
RMC Research

Jocelyn Hale
MillerHale Associates

Janis Lane Ewart
Collective Eye Productions

Andee Mazzocco
Whole Brain Design

Elana Schwartzman
Founder, Fontlove Studio

Beck Tench

Amanuel Medhanie